NON Forgettable STAINS
An NFT collection crafted to preserve the stains we aim to remove but choose not to forget
Client: Omino Bianco Agency: VMLY&R Dubai + Italy Year: 2022
Omino Bianco, Italy's top detergent brand, is renowned for stain removal. Yet, what if those stains hold cherished memories? Now, Omino Bianco not only removes stains but also aids in their preservation. "When they don't remain, let's blockchain!"
Introducing the first NFT (Non-Forgettable Tokens) collection that reimagines stains by relocating them to a Non-Forgettable Place, giving them a new artistic and emotional meaning, and fostering a deeper connection between the brand and its audience's stories.
Credits
- Creative lead: Miguel Bemfica (CCO), Rafael Merino (Head of Art), Fernando Miranda (ECD)
- Creative team: Marina Guadix, Ahmed Montaser, Ravi Ananthan, Prathyush Kumar
- 3D NFT creations: MACH Studio